For the past 31 years, Pruksa has been dedicated to providing housing for over 270,000 families in Thailand. The company not only focuses on developing quality real estate projects that meet the living needs of people of all ages but also sets a significant goal to enhance the quality of life for Thai citizens. Pruksa has driven the delivery of superior living experiences for residents in its various projects through standardized services and advanced technology, alongside organizing activities that foster relationships and continuously build confidence among residents. Recently, it launched the “Home Warranty Reminder”, a new service that helps notify and inspect homes before warranty expiration, ensuring residents' confidence in the quality of their homes and the care provided by Pruksa. The company is also advancing seamless service through the “Pruksa Contact Center 1739” and “Nong Sai Jai” to achieve its goal of creating true well-being for residents.

Mr. Teera Thongwilai, CEO of Pruksa Real Estate Public Company Limited, stated that Pruksa is not just a builder of quality homes at accessible prices but is also committed to developing every aspect that enhances residents' lifestyles by improving backend systems and providing excellent services under the working philosophy that ‘Pruksa cares for every life, ensuring well-being’, which reflects Pruksa's intention to create the best living experience for everyone.

The “Home Warranty Reminder” is the latest service that notifies residents 30 days before their home warranty expires, providing comprehensive care.

Recently, Pruksa launched the “Home Warranty Reminder”, a service that helps notify residents 30 days before their home warranty expires, along with a service to inspect and repair homes by professional technicians to provide the best service for residents. This service has already been piloted in all horizontal projects since the beginning of 2025, impressing many residents.

“Pruksa Contact Center 1739” offers peace of mind, creating a seamless experience.

In addition to the Home Warranty Reminder, Pruksa has enhanced the “Pruksa Contact Center 1739” into a comprehensive service center ready to respond to residents' needs through all channels, whether by phone, email, website, or social media, with a professional team providing services under ISO27001, which is a standard for personal data protection, ensuring that the personal information of Pruksa residents is well protected.

“Nong Sai Jai” AI Chatbot Assistant available 24 hours

Pruksa understands the lifestyle of people from all generations very well, which is why it developed “Nong Sai Jai”, an AI Chatbot that can serve residents 24 hours a day, facilitating information about projects, scheduling visits, reporting repairs, and registering for various activities easily through three main platforms: www.pruksa.com, Facebook: Pruksa Family Club, and Line @Pruksa. At the same time, Pruksa has prepared customer relations staff to assist residents who wish to speak directly, providing another seamless connection option.

Cultivating a Culture of Care through the “Voice of Customer Award”

To foster a corporate culture focused on excellent service, Pruksa has continuously organized the “Voice of Customer Award” since 2024 to reward employees who receive compliments from residents, aiming to inspire employees to strive for the best service.